Journey in Winnipeg’s Local Business Scene: A Civic Impact

Steven Maxted, founder of the Eh Marketing Company, has been shaping the business landscape of Winnipeg with his creative ventures, including the Ehpodcast and Type Eh shop. These projects, rooted in the local community, highlight a strong civic spirit and bring to light the social “plus-value” of Winnipeg’s vibrant culture, entrepreneurial efforts, and innovative business practices. 

Yuliia Kovalenko – Local Journalism Initiative

Steven’s journey began with a small company, Eh Marketing, a name that reflects his Canadian roots and playful spirit. This venture grew into something bigger, encompassing marketing services and platforms for community storytelling. His podcast, Ehpodcast, focuses on local Winnipeg businesses, offering them a space to share their stories, challenges, and triumphs. Through the podcast, Steven emphasizes the importance of local businesses in the city’s economic ecosystem, shedding light on how they enrich Winnipeg’s culture and spirit.By featuring local entrepreneurs, who brings global attention to Winnipeg’s talent, Steven’s work underscores how individuals can foster connections between Winnipeg and the rest of Canada and beyond. This local-global blend highlights the city’s unique position as a hub of creativity and innovation. 

Creating Civic Value Through Stories 

Ehpodcast doesn’t merely serve as a promotional tool; it creates a platform where meaningful conversations happen, and local entrepreneurs receive feedback that helps them refine their products and services.One of the key themes in Steven’s journey has been collaboration. He acknowledges the support he has received from Winnipeg’s strong community of entrepreneurs, creatives, and professionals. His involvement in events like Tech Thursday, a weekly meet-up for Winnipeg’s tech and startup community, allows him to engage with a broader civic discourse. These events create a space where entrepreneurs discuss their challenges and support each other’s growth, contributing to the city’s collective advancement. 

Supporting Local, Growing Local  

Steven’s work is also intertwined with his love for supporting local businesses. Whether it’s enjoying coffee from local roasters or promoting independent brands like his Type Eh shop, his passion for uplifting the community is evident. His podcast guests often share how crucial it is to buy local, highlighting Winnipeg’s status as a generous, close-knit city.In addition to his marketing efforts, Steven recognizes the power of feedback, whether positive or critical and encourages local businesses to engage with their customers. By doing so, he believes Winnipeg businesses can sharpen their offerings, increase their relevance, and enhance the overall local economy. 

Impact on Winnipeg’s Civic Growth 

Ultimately, Steven’s initiatives contribute to Winnipeg’s civic growth. His work is not just about business—it’s about connecting people, fostering creativity, and helping local entrepreneurs thrive. Through his ventures, Steven encourages the community to see beyond local limits and recognize the global potential that Winnipeg has to offer.The efforts of Eh Marketing, Ehpodcast, and Type Eh shop are reminders of how local businesses can shape the narrative of a city, drive civic pride, and create lasting value that transcends borders.