Building Stronger Communities: How Local Love is Making a Difference in Maillardville

Today on Face to Face, Genevieve Kyle-Lefebvre sits down with Erinn Gleeson from United Way to discuss the Local Love initiative in Maillardville. This program is dedicated to addressing community needs and creating opportunities for residents to thrive.

Genevieve Kyle-Lefebvre – Local Journalism Initiative

We are also co-producing this episode with Callum MacDonald from Terry Fox Secondary, who joins us towards the end to ask his questions. We explore the impact of United Way’s Local Love initiative in Maillardville, a community-driven program focused on addressing local challenges through targeted support, volunteerism, and collaboration.

Erinn Gleeson shares how this initiative is making a tangible difference in the lives of families and individuals who call Maillardville home. The Local Love initiative is rooted in the belief that small, localized actions can lead to meaningful change. By identifying key community needs—such as food security, affordable housing, and social inclusion—United Way works with local partners to provide essential support where it’s needed most. Whether through funding grassroots programs, organizing community meals, or connecting residents with resources, Local Love is about strengthening neighborhoods from the inside out.

One success story that stands out is the way Local Love has supported struggling families by connecting them with vital services. From after-school programs for children to emergency assistance for those facing financial hardship, the initiative is a lifeline for many. “It’s about showing up for people, making sure they know they’re not alone,” Gleeson explains. Collaboration is at the heart of Local Love’s success. Local businesses, volunteers, and community organizations all play a role in ensuring that initiatives have lasting impact.

Businesses contribute through sponsorships and donations, while volunteers dedicate their time to running programs and outreach efforts. Gleeson emphasizes that even small acts—like donating winter clothing or helping out at a community event—can have a profound impact. Looking ahead, United Way is working on several new projects in Maillardville, including community engagement events and expanded support networks for seniors and youth.

The challenges are significant, from rising living costs to social isolation, but with continued collaboration, Local Love aims to create an even stronger, more connected community. Towards the end of this episode, we welcome Callum MacDonald from Terry Fox Secondary, who brings insightful questions about the role of youth in community initiatives and how younger generations can contribute to making a difference. His involvement underscores the importance of engaging youth in philanthropy and volunteerism, ensuring that Local Love’s impact continues for years to come.

With passion and commitment from people like Erinn Gleeson and the team at United Way, the Local Love initiative remains a shining example of how communities can come together to uplift and support one another. Whether through volunteering, donating, or simply spreading the word, everyone has a role to play in building a more inclusive and compassionate Maillardville.