The Canadian Iranian Foundation is a charitable organization based in Vancouver that, with the support of the community, provides annual scholarships worth thousands of dollars to eligible students and financial assistance for various community needs.
One of the foundation's most significant challenges is effectively raising awareness about its activities. In a recent program, we interviewed members of the foundation’s board, who shared detailed insights about their initiatives and programs with the public.
Following the program's broadcast on television and social media, the foundation experienced a notable increase in community engagement, which the board attributes to the program’s impact. Volunteer participation in the foundation grew, and the amount of charitable contributions also increased significantly.
We are proud to see how a well-executed news program can enhance public awareness of social organizations and charitable foundations, ultimately contributing to the growth and development of the community.
Ajouter un commentaire
A propos l’IJL
LJI Impact is the section of commediaportal.ca where the journalists and their organizations participating in CACTUS' Local Journalism Initiative can share their greatest successes.
Through the written stories, photos and videos you see in the LJI Impact section, you'll be able to read first hand accounts about how the presence of a community journalist is making a difference in communities across Canada through the Local Journalism Initiative and the Community Media Portal.
The Community Media Portal is a gateway to the audio-visual media created by community media centres across Canada. These include traditional community TV and radio stations, as well as online and new media production centres.
Community media are not-for-profit production hubs owned and operated by the communities they serve, established both to provide local content and reflection for their communities, as well as media training and access for ordinary citizens to the latest tools of media production, whether traditional TV and radio, social and online media, virtual reality, augmented reality or video games.
The Community Media Portal has been funded by the Local Journalism Initiative (the LJI) of the Department of Canadian Heritage, and administered by the Canadian Association of Community Television Users and Stations (CACTUS) in association with the Fédération des télévisions communautaires autonomes du Québec (the Fédération). Under the LJI, over 100 journalists have been placed in underserved communities and asked to produce civic content that underpins Canadian democratic life.


